September 2008: Media Prize 2008 goes to Spain and China
Xuemei Zhang from China and Jaume Vilalta i Casas from Spain won the Novo Nordisk Media Prize 2008 for the best article and the best TV feature about diabetes in lay press, respectively. The winners competed along with writers and journalists from 20 countries worldwide.
Best article
The prize for the best article went to Xuemei Zhang’s ‘Should Colleges Open the Door to Teenagers with Diabetes?’, published in the Beijing Evening News, which is the capital’s largest-circulation newspaper. The article brings to light the issue of how college students tackle life with diabetes.
The article not only succeeded in raising awareness of the stigmas linked to diabetes, but also paved the way for concrete changes in the way colleges perceive students with diabetes.
- Read a biography of the winner Xuemei Zhang
- Read the winning article `Should Colleges Open the Door to Teenagers with Diabetes?´
Best TV feature
The prize for the best TV feature went to Jaume Vilalta i Casas for his entry 'Diabetes: When sweets are bitter'. The feature was broadcasted on the TV programme Quéquicom, televised on Channel 33 for TVC in Catalonia, Spain.
- Read a biography of the winner Jaume Vilalta i Casas
- View the winning TV feature `Diabetes: When sweets are bitter´
Related information
Read the Press Release for Novo Nordisk Media Prize 2008
View/download photos from the Media Prize 2008 award ceremony
About Novo Nordisk Media Prize
As a world leader in diabetes care, Novo Nordisk is committed to increasing the level of worldwide awareness of diabetes. The media plays a crucial role in informing and educating the public about the disease. Therefore Novo Nordisk founded the Novo Nordisk Media Prize for excellence in writing on diabetes in the lay press in 2003. An annual award is given to the best article and the best TV feature on diabetes after being evaluated by an independent international jury.